Thursday 21 November 2013

How to make a professional logo for accounting business

Effective accounting logo design

Number of things must be taken into consideration when creating and designing a logo. The important aspect is that, the logo must reflect the image of the company and also gain attention of the business’s consumers and clients. If a company succeed in giving a good initial impression, they are more likely to gain a client’s trust or make a more profitable sale. A great logo can facilitate a company to look more appealing and legitimate.

In order for a company to make revolutionary entrance in the market, it must have a logo design which is original and memorable. Imaginative logos help in describing the nature of the business involved. Accounting businesses benefit from great logos just like as any other company can. Accounting is basically related to finance, so inclusion of suitable accounting symbols such as ‘$’, ‘@’ or calculator into the logo design could help define what the company’s functions are.



Font or typeface selection for accounting logo

In designing accounting logos, one must keep in mind that the accounting company is ceremonial; therefore any logo associated with the company should also be formal and considerate. Fonts such as ‘Arial’, ‘Helvetica’, ‘Bookman’ and ‘Times New Roman’ are preferred while designing formalized logos and they can make more of an impression proving loyalty and trust to its clients.


Focus on style

There are numerous style options to opt from when it comes to accounting logos. No particular style is correct or erroneous, it just depends on the look an accounting company would want for their business and their preference on design. Usually some sort of monetary symbol or a type of building is used and other times companies choose a creative, free flowing design or an interesting way to artistically use the letters in their company name.

Importance of color choice

Colors like different shades of brown, light blue, green or dark yellow will probably be the best choice. For an accounting logo, it is better to choose more muted colors as opposed to bright, vibrant tones. Darker colors reveal a more serious nature.
When it comes to designing accounting logos, a few vital aspects need to be taken into perspective. Using less colors, use more formal fonts, and most importantly, including the business name under the logo, in an effort to get maximum exposure and recognition among clients.


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